Alejandrina Guzman, daughter to the infamous El-Chapo, has launched a beer company dedicated to her infamous drug kingpin father, Joaquin “El Chapo” Guzman.
The beer is part of the “El Chapo 701” brand, with a message “Have a cold one, have an El Chapo beer”, has garnered a lot of consumers around the world.
“This is an artisanal beer, with 4% alcohol. This prototype is a lager, and it’s made up of malt, rice and honey so it’s good,” Adriana Ituarte, a salesperson for the brand said.
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“And the idea is for it to be sold at bars that stock craft beer.”
A 355 ml bottle is due to be sold at 70.10 pesos ($3.73).
In 2009, Forbes listed El Chapo as the 701st richest person in the world, with his estimated net worth said to be at $1 billion at the time.
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El Chapo, who shipped narcotics around the world and escaped two maximum security prisons before his final capture, was extradited to the United States in 2017 and found guilty in a U.S. court last year, on a number of drug trafficking charges.
He was sentenced to life in prison.