Premier League clubs will wear sponsors on their sleeves in a move that could make them additional £10 million next season. Although the shirts will have the Premier League logo on the left, sponsors will occupy the right side.
The sleeves are estimated to worth a fifth of the main sponsor’s space. Under this circumstance, Manchester United could earn about £9.4 million in addition to the £47 million they get from Chevrolet annually.
This is the first time the law is being applied in England.
Two clubs already appear to be on course to miss out on the additional income due to agreements with main shirt sponsors not to have any other brand on their jerseys.